Man Attempting 'In My Feelings' Challenge Hit by vehicle

CREDIT Getty Images

In India, UP Police, Mumbai Police and Delhi Police tweeted videos cautioning people against enacting it.

The Kiki Challenge is all about getting down the moving auto and dance as long as the driving person captures it.

The videos of the viral Kiki Challenge just won't stop on social media.

The Makor news site said one of the companies has now removed its advert while the other has altered its advertisement. It's also called the #InMyFeelingsChallenge and has one individual opening the passenger door of a moving auto before lip-syncing and dancing to the opening lines of Drake's song; "Kiki, do you love me?"

The National Transportation Safety Board (NTSB) also put out a serious warning on its blog for those who might want to impress others by doing the challenge.

The viral challenge began when an Instagram user with the handle theshiggyshow posted a video of himself dancing to the song in the middle of a roadway in late June.

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"Dance on the floors, not on the roads!" The tweet caught everybody's attention and people appreciated the creative thought of Jaipur Police.

The challenge has gathered steam after celebrities are also dabbling in the vitality with their videos. Well, it went wrong for a guy in Florida who ended up getting hit by a vehicle.

The challenge poses serious risks, with people being hit by cars while doing the challenge.

A senior police officer said there are sections under the Delhi Police Act under which the people indulging in the act can be booked for creating nuisance on the roads or playing loud music.

More than watching how challenge is performed, now viewers are more interested in watching how it goes wrong. Drivers in the state of Florida could be fined US$ 1,000 as well.

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